Internal Platform

Intelligent Outreach System

Intelligent Outreach System is Meeks Labs' own signal-based lead intelligence platform — it discovers, validates, scores, enriches, and routes wholesaler targets across the top 100 U.S. metros, so outreach starts with signal instead of a cold list.

Built to power Meeks Labs' own wholesaler outreach — shown here for transparency, not signed up for.

How it works

  1. 1

    Scanner

    Continuously scans compliant public data sources for wholesaler activity signals across the top 100 metros.

  2. 2

    AI Validator

    An AI pass filters raw signals down to targets worth pursuing, cutting noise before anything costs money.

  3. 3

    Scorer

    A rule-based scoring model ranks validated targets so outreach starts with the highest-signal leads.

  4. 4

    Enricher

    Contact and property data is enriched only for targets that clear the score threshold — enrichment is cost-gated, not run on everything.

  5. 5

    NEPQ Assigner

    Scored, enriched targets are assigned an NEPQ-based outreach approach suited to that lead.

  6. 6

    CRM Push

    Finished targets are pushed straight into the CRM pipeline, ready for outreach.

Compliant data sources only

Every signal comes from compliant, publicly available sources — no scraping gray areas.

Cost-gated enrichment

Enrichment only runs on targets that already cleared validation and scoring, keeping spend proportional to lead quality.

Rule-based scoring

Scoring logic is explicit and rule-based, not a black box — every score is explainable.

Event-driven pipeline

Runs on Cloud Run and Cloud SQL as an event-driven pipeline from scan to CRM push.

Admin visibility

An admin dashboard tracks every target as it moves through the pipeline.